The 3e Factor
Turning Strategic Thinking Into Reality by Developing Corporate Capability

Who We Are

The 3rd Factor Group is a Melbourne-based team of Trusted Advisers founded in 1998 to provide a unique range of professional business services focused on achieving outstanding results.

Our team of professional Trusted Advisers has a wide range of experience in large corporate and small-medium businesses, specializing in business transformation, leadership development and executive coaching.


Gavin Norris (Executive Coach & Trusted Advisor)

With over thirty years experience in business transformation, business development, sales, general management, project management and consultancy roles in leading Australian companies, Gavin has complemented this experience with his considerable work in programming, analysis, human resources, training and lecturing.

Gavin’s clients have included leading corporations in telecommunications, information technology, tourism, automotive, heating, professional services, agriculture, education and training. He has supported his clients to become industry leaders in their chosen fields. Gavin commenced his IT career as a trainee programmer (COBOL) and later progressed through the technical ranks to project manager. During the 1980’s he managed a UNIX software house that developed network and traffic management software solutions for Telstra.

Gavin commenced coaching in 2002 which has been complemented by his trusted advisor work with start-ups specialising in web based & mobile applications and developing their customer bases.

Additionally he has done transformation work (workshops & performance business coaching) with Telstra (Chief Marketing Office) in the analytics group.

He has presented the self awareness platform to ICAANZ (Institute of Chartered Accountants) which were very well received during period 2014 / 2015. He has recently done another presentation in November 2016 on the advanced self awareness.

He coaches people in diverse roles covering CEO, CFO, CIO, CSO, CMO & Partners in Accounting firms, General Managers, emerging partners and high potentials which provide access to networks and valuable insights.

In 2015 he coached someone into a CEO role (ASX top 200) which involved ~ 2.5 years coaching.

He is currently coaching the CEO, CFO (remotely - Taipeh) & CSO (remotely - San Francisco).

He has done immense research on leadership and how to configure high performance teams.

Gavin is a member of the Australian Institute of Company Directors and Institute of Management Consultants and gained his tertiary qualifications in Business from Monash University and a Diploma of Education from State College Victoria.

Executive Coaching Partnership - Working in collaboration with Ernest Stabek in development and research for executive coaching program elements and related learning.

Ernest Stabek (Partner / Associate Coach)

Ernest commenced management consulting in 2004 after several decades in Enterprise transformation and trouble-shooting roles as a professional CFO and Company Secretary.

After broadening his experience from

  • CFO to Strategy development in the late 1990’s and early 2000’s and then to
  • Organisational Change Management driven by technology in 2000 onwards (including taking responsibility for Human Resource Management in preparation for growth) and then to
  • Conceptual Logic on  Page for large scale high value high risk investments for Government, NFP and Corporate enterprises (as an accredited DTF Investment Management Standard facilitator) and then

Strategic developments for start up’s in Human Capital , Asset & Data management utilising trusted advisory 

Getting results through people is a skill that cannot be learned in the classroom - John Paul Getty, American Industrialist (1892-1976).

For more information about the services we offer, please contact us or read more in What We Do.


ABN:  75 107 116 969